Courtesy of the Travel Channel
Each week we take a look around our pop
culture world and try to find one moment that stood out as the most inspiring.
It might be a celebrity who is doing charitable things; a TV shows that
inspires us to be better. Here is this week's most inspiring pop culture
moment.
Next time you want to wake up to some motivating thoughts, start by
brewing up a pot of Todd Carmichael’s La Colombe
java. The coffee magnate and adventurer travels the globe in search of the
perfect bean. Often putting his own life at risk, he deals directly with local
farmers to bring the best brew back to the states. In a recent exclusive
interview he talked about what he hopes viewers take away from his new series Dangerous Grounds, which premieres on
November 5 on Travel Channel.
Todd ackowledged, “The over arching
thing that I would like people to learn about the planet, is that it’s not a
small world. It’s a huge, huge, huge world. We just think it’s small. There are
so many corners, so many areas that are really undiscovered and are
unrecognized that people aren’t even aware of.
It’s a massive world. And a huge, big swath of that huge world is coffee
growing territory. And by people watching just a guy looking for coffee,
overall they’re going to realize, ‘Wow, the planet is a big place.’”
Fans will certainly get that sense when they watch Todd travel to far
off destinations like Haiti, Madagascar and Bolvia on the series. He remarked,
“There are different ranges that get no attention simply because they’re hard
to get to. And I say to myself, ‘Well that’s where I want to go then. Let’s go
there.’ Because I think, ‘If no one’s able to get out there, I’ve got the lay
of the land, which is kind of true.’”
Once there, Todd has a way of connecting with the locals. He recounted,
“The relationship I can create with that farmer is so profound after. It’s all
about relationship building. I’m able to offer him something, I shouldn’t say
him because mostly it’s women, offer them market price that’s higher. I can
offer them profits. But I can also offer them security year after year.”
That’s part of the reason Todd continues to do what he does. But Todd’s
also discovered some things about himself on the journies. He confessed, “What
I learn every single time I leave home is just how much I enjoy spending time
with me family. Every minute is a reminder. I’m doing this because it’s
important work. I’m doing it because it affects people’s lives. I’m doing it
because it actually creates coffee that actually keeps a company going that’s
feeding 150 families who are my employees.”
Still Todd conceded, “Itt all comes with a price. I’m not home for dinner. And any dad that travels that’s just the truth. So a lot of the time I say to myself, ‘You better not waste this time. You better find something. You better find a farmer that deserves this… We start at five in the morning and we’re down at midnight, because I’m saying, ‘No, no, no, no, we’re not going to waste this time.’”
See how Todd Carmichael maximizes his time when Dangerous Grounds debuts on November 5 at 10 p.m. EST/9 p.m. Central on Travel Channel. And visit the La Colombe Torrefaction website to learn more about his coffee empire.
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